Our History

Our journey began in the 1970s in the city of Kirkuk, where the exceptional vision of our founder, Haj Hussein Al-Bebani, was born. He started his career in the business world with modest trade in transport vehicles.

From Inception to Leadership

The history of Sardar Group dates back to the early 1960s when its initial operations began in the city of Kirkuk, the hometown of the group’s founder, Haj Hussein Al-Bebani. His visionary approach set him apart from competitors in the same field. He started with modest trade in vehicles, but his distinctiveness and local prominence quickly emerged during the 1980s, paving the way for broader expansion.

In the 1990s, the name “Sardar” became a significant presence in the Iraqi vehicle trade, with operations commencing from a prime location in the capital, Baghdad. Despite the less-than-ideal conditions at the time, Mr. Sardar succeeded in gaining the trust of vehicle enthusiasts and meeting a significant portion of the market’s needs, especially for luxury vehicles. Pursuing his ambitions, Mr. Sardar Al-Bebani secured representation rights for many vehicle and machinery manufacturers in Iraq for his group. Sardar Group’s companies played a pioneering role in specialized vehicle trade, aligning with dealership standards and offering exceptional after-sales service and maintenance with a manufacturer’s warranty.

Thanks to their extensive experience and commitment to the highest global quality standards, Sardar Group companies have gained widespread trust among automotive enthusiasts in Iraq, keeping them at the forefront of competitors in this sector.

With no doubt, Sardar Group companies’ experience with the characteristics of the Iraqi market and their compliance with the requirements of the work of the international factory dealership is undoubtedly underpinned by the progress and confidence of the vast majority of auto enthusiasts in Iraq.

Mission & Vision

Sardar Group is committed to sustainable growth, striving to establish itself as a leading company in the Iraqi market. The group adheres to all laws and regulations issued by the Republic of Iraq and the Kurdistan Regional Government, while adopting business practices that meet global standards. It also believes in developing the Iraqi community through continuous improvement of its operations.

Sardar Group was founded with a source of inspiration for continuous innovation and aims to integrate local expertise with global knowledge. The group respects the diversity of individuals within the community and seeks to provide opportunities for its employees to develop their skills through ongoing training and education.

Sardar Group considers these commitments fundamental to its approach, working diligently and transparently to achieve them responsibly, with the goal of ensuring customer satisfaction and contributing effectively to the sustainable development of the Iraqi community.

"Over half a century of leading expertise in the automotive industry in Iraq."

Our Global Network

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